How to Promote an Event
Channels for Promotion
Create a poster, put up at least one week in advance
Create an Instagram post
Tag @gwrha to be reposted
Draft text for your Community Coordinator to send in their newsletter
Resources
Canva Pro login:
Username: gwrha@gwmail.gwu.edu
Password: yAdukw2NEshZYV8
Communications Approval
Most physical and digital materials need to be approved. To submit something for approval, fill out the Communications Approval form.
Content that needs to be approved
New or original content, unless it is on the “content that does not need to be approved” list
Physical and digital event posters
Reposts from non-RHA-affiliated accounts (e.g. other student orgs, GW offices/departments, non-GW people/organizations)
Photos and videos that are not taken at an approved Hall Council events
Resident spotlights
Content that does not need to be approved
Content posted by the main RHA Instagram account
Content posted by another RHA Hall Council account
Content for joint Hall Council events that has already been approved
Instagram posts of images or videos taken during an approved Hall Council event
Modified formats of approved content (e.g. Instagram story-sized version of approved poster)
Email text to be sent out by Community Coordinators
Content that is not allowed
Anything with specific movie titles
Anything that violates GW policy
